Have you heard this? “I don’t have the money to buy your product or to start a business.” How do you respond?
Since 94% of sales in America are made aside from price, it’s rarely the real reason. Your job is to find the real reason. “Is this REALLY about the money?” It could be about their belief in themselves (most often), you, the company, or network marketing.
Sometimes people need you to champion them: to help them think outside their little box.
You just gave them a way to get healthy, save on their energy bills, or have a better future! Think a minute: Where else can they start their own business for just hundreds (not thousands) of dollars? DO THEY HAVE A BETTER PLAN? ~ I can’t think of one anywhere.
People are drowning. You’ve just thrown them a lifeline. Do they understand what this will mean to their future? Do they understand what it will mean if they DON’T take your help?
Some things you can say:
“How would you like to never have to say that again?”
“That’s exactly why I want you to do this business!”
“This is not an expense, like rent or a bill. This money you invest here MAKES you money!”
“You can’t afford to make money???”
“How much will it cost you every month you wait to do this?”
“If I could show you how to get the money, would you get it?”
So, how do they get the money? Here are some of my ideas:
1) Pre-Sell the product in their starter kit. Like Girl Scout Cookies do. Help them get their list and call people.
2) Save it. A little over time, and they will have the starter money that can bring them a huge Return on Investment if done right. Not only that, but saving like this, they’ll probably value the opportunity more, and work harder than someone who had the start money lying around. Not a bad thing! 🙂
3) Cut expenses. Don’t eat out for a few months. Stop smoking. Have coffee at home instead of Starbucks. Use vacation money to start a business that can give you dozens of vacations!
4) Earn it. Do a job for someone. When my son was little, he asked me to buy a certain item for him. I said no, but I WOULD help him arrange jobs with the neighbors to earn the money.
5) Sell something. Have a garage sale, or post an ad to sell unneeded items around your home.
6) Borrow it. (My least favorite way) It has worked for some people who have borrowed, started the business, and paid it back from the sales they made.
My point is that money is just a very small obstacle in the path of a person who is determined to create a better life for themselves. Once that commitment is made, we see over and over again the stories of folks who almost magically found a way. And when they do, they become better people, gain more pride, and value and work the business more than if someone paid their way. It’s the person they become as a result of solving this obstacle.
It’s the magic of commitment.
See also this true story about “I Don’t Have the Money”.
Another valuable tip from Jeffrey David Gamble:
“You’re ready to get started and money is the only thing stopping you? OK great! So what I will do is save your spot in the order I’m showing people. If I find a key person who is ready to get started, I will call you and give you the first chance to get in so they can go on your team.”
If they agree, just go find another signup. Sign them up on paper, and go back to the first person:
“I told you I would call you if I recruited someone great and I did. If you’re ready to get started right now, I will put them and anyone else who gets in as I call back 13 other people. You have 24 hours to decide. Here is exactly what it costs to get a position and have this person on your team. Well, I have to go so I can call the rest of everyone. Let me know unless you know you are ready to go.” Then call the other 13 who also weren’t ready and repeat this script to them. I helped 100 people hit the top of the chart doing this.
Once you DO invest the money to start your business, make sure you have mentoring to insure your success. Here’s a super affordable way: the MLM Millionaire Club.